JAN 2017 – PRESENT DAY
Founder & Creative Director
A boutique production house created to help companies tell their stories. Covering all aspects of video production, voiceovers and stills photography for commercial markets. Clients include British Virgin Islands, Effy Jewelry, Carnival Corp, Dufry and numerous other private clients.
JUN 2020 – PRESENT DAY
Director, Video & Production
Head of the broadcast media division of Effy Jewelry, one of the largest jewelry manufacturers in the US. Responsible for creating programming to promote Effy’s jewelry across 8 different cruise lines, over 120 ships and dozens of boutiques across the Caribbean, Mexico & Alaska.
AUG 2018 – MAY 2019
From around 18,000 inital applicants I was selected as one of six successful hosts to join the world’s biggest TV Shopping Channel. Continuing on from my 9 years with QVC UK, I hosted a variety of shows both solo and with guest hosts. Also selected to host live, on location reports from the Tucson Gem Show and some non shopping pilot shows, for QVC’s commercial arm.
MAR 2017 – MAR 2018
Guest TV Host
Represented various brands within the smart home technology market as the on-air guest. Responsible for creating a compelling narrative and excitement around the product to generate interest and ultimately sales. As each product only has a limited amount of airtime it was paramount that I was able to distill down the key features and benefits of each product to maximize the potential revenue.
AUG 2015 – NOV 2016
Invited to join the launch team of a new Shopping TV channel in the UK. Involved working with on air guests and making them feel at ease in order to effectively demonstrate and sell a wide variety of crafting products while at the same time delivering a strong selling message to engage the viewers.
AUG 2014 – DEC 2016
Vice President, Broadcast Operations
I headed up the broadcast arm of this privately held media and marketing company that specialises in producing engaging content primarily for the cruise industry but also many other corporate clients including AT&T and Bacardi. Once I joined the company, I turned the department from a loss making necessity into a highly profitable asset generating over $400,000 in the first year. In addition to running the department I also regularly acted as Director of Photography or host on the high profile projects.
AUG 12 – OCT 2013
Producer / Host
Invited to produce the Dancing with the Stars at Sea collaboration between BBC Worldwide, ABC and Holland America Line. I was involved with all aspects of the project from the inital concept of the fleetwide competition and 6 theme cruises, to all facets of production in bringing the brand to life on board the 15 ships of the Holland America fleet. The collaboration was so successful that the partnership continued for two more years after the initial year agreement and was widely recognised as being one of the most successful entertainment productions in the lines history.
MAR 2011 – AUG 2012
Entertainment Cruise Director
I worked with Holland America Line as head of the entertainment department for 3 different ships, responsible for around 120 entertainers and support staff. As Cruise Director I was also the face of the ships hosting all of the main events, shows and parties.
DEC 2002 – JAN 2011
Shopping TV Host
I was headhunted by QVC, the UK’s leading shopping channel, where I worked as a full time host for 8 years. Experienced in all TV hosting skills, including open talkback, teleprompter, talking to time and ad-libbing. The majority of the hosting I did was unrehearsed and unscripted and I have hosted live and pre-recorded shows, both in studio and on location and have amassed over 6000 hrs of on screen experience. I’m incredibly calm under pressure and have the ability to really engage with viewers.
SEP 1999 – JAN 2011
Live Event / Roadshow / Conference Host
I worked on a freelance basis with various agencies and promoters as a live event host. This included two weeks of fashion shows in Scotland, sixteen weeks of national roadshows for large multi-national companies, a week of concerts in London’s Hyde Park and corporate product launches for Sony and two, week long hosting training sessions for Procter & Gamble.
FEB 2009 – DEC 2009
Entertainment TV Host
I was approached by the Director of Programming for ETV, a cross media production company that had just won the contract to produce the Gala Bingo TV channel. I was brought on board as a host to drive viewership and encourage participation in Gala’s games. I hosted 4-5 nights a month of totally live, unscripted output.
JAN 2004 – NOV 2004
Entertainment TV Host
As one of the hosts on Nation 277, I was responsible for around 8 hours of live output per week, hosting various live, interactive gaming formats, some of which included studio contestants. This would involve encouraging viewers to participate in the quizzes and take live calls on air.
OCT 2002 – NOV 2003
Entertainment TV Host
I was part of a four person continuity team, called Games Jockeys. Unlike more traditional continuity, we were much more of a radio style, hosting quizzes, talking to callers and encouraging viewers to keep watching the channel by creating a sense of community.
MAR 2000 – DEC 2002
Technology TV Host
I was hired within the week after sending in my demo reel to ITV’s Shopping TV channel – SHOP! Responsible for guest hosting all the technology shows in the broadcast schedule and creating clear, jargon free, easy to understand selling messages.
MAY 1999 – OCT 1999
I worked with the BBC, presenting to both members of the public and corporate groups and executives. My role involved both giving tours around Television Center and hosting workshops explaining about all the different areas of the organization, including studios, galleries and backstage support.
JAN 1998 – FEB 1999
A management level position, I worked as a key figure on board the Disney Magic, Disney’s first ever cruise ship. I hosted live TV and radio broadcasts and full production gameshows. Alongside the Captain and obviously Mickey Mouse, as Cruise Director, I was the face of the ship, hosting all of the main events, shows and parties.